Articles related to types of market research
Advertising Types - Market Research - About.com
Learn about effective ways to display market research data. Infographics summarize an assortment of data all on one page, or less. If you are sharing data with ...
Market Research 101 - Research Instruments
A market researcher must determine what data sources to use, the type of research approaches to take, how to limit distortions of the data, what research ...
Market Research Techniques - About.com
Learn about qualitative and quantitative market research methods, basic ... for a study, and the differences between the major types of market research, including ...
Market Research - By Category
Learn about how to break into the market research industry and what kind of certification, education, and training is required. Explore market research ...
Survey Methods in Market Research - About.com
Follow the arguments about using social media research in lieu of surveys research. Explore the rationales that support both types of market research. Increase ...
Surveys Market Research
Learn about survey market research methods, techniques, and approaches to ... analysis of survey responses differs enormously for different types of data, yet ...
Glossary - social media research - Market Research - About.com
Social media research (SMR)applies market research methods and opinion ... How Is Social Media Research Similar to Other Types of Market Research?
Market Research 101 - Data Analysis
Discriminant Analysis - This statistical technique is used to for classification of people, products, or other tangibles into two or more categories. Market research ...
Choosing Between Qualitative and Quantitative ... - Market Research
Although there are a number of soft differences between the two types of methods, there is one very important distinction. Quantitative research is deductive and ...
Approaches and Tools for Research Design ... - Market Research
Learn how to adapt traditional market research design for cross-platform ... by the several layers and types of dynamics that must be distinguished and defined.