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Why should I obtain a trademark?

By Mary Bellis, About.com

Question: Why should I obtain a trademark?

Answer: Here are some specific benefits of having a federally registered trademark:

  1. Constructive notice nationwide of the trademark owner's claim.
  2. Evidence of ownership of the trademark.
  3. Jurisdiction of federal courts may be invoked. You can go to court if your trademark is officaly registered.
  4. Registration can be used as a basis for obtaining registration in foreign countries.
  5. Registration may be filed with U.S. Customs Service to prevent importation of infringing foreign goods.

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